Which of the Following Results Were Found in a U

question 78

Multiple Choice

Which of the following results were found in a U.S. survey on agency-client relationships?

• A) Agencies and clients tend not to trust one another, as profits seem to guide promotional planning.
• B) Clients should not be overly focused on creative strength when making an agency selection.
• C) Stronger results were more often delivered in dynamic, short-term situations than in long-term relationships.
• D) Results would be improved through better briefings from clients and a more thorough agency understanding of the client's business and situation.

---

Definitions:

Bottom-up Processing

A cognitive process that starts with information from the sensory input, building up to a final perception or understanding.

Head Start

An endeavor in the US focused on providing children from underprivileged backgrounds and their families with wide-ranging services in early childhood education, health, nutrition, and fostering parental participation.

Numeric Units

Symbols or numbers that represent specific quantities and are used in measurements to define magnitude, quantity, or dimensions.

Instructional Discourse

A distinctive way of talking and thinking that is typical in school but rarely encountered in everyday interactions in the community or home.