To Be Successful, Salespeople Need to Remember Their ABCs

question 85

True/False

To be successful, salespeople need to remember their ABCs. In this case, ABC is an acronym for "Adapt Benefits to Customer."

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Definitions:

Cost Center Evaluation

The process of analyzing the performance and efficiency of a department or unit within an organization that does not directly generate revenue.

Controllable Margin

The amount of profit or contribution margin that a manager can directly influence by controlling costs and generating revenues.

Contribution Margin

The amount by which a product's selling price exceeds its total variable costs, indicating how much contributes to covering fixed costs and generating profit.

Dollar Amount

A specific value of money in terms of the currency of the United States, expressed in dollars.