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While Handling a Price Objection, the Product's Value Must Be

question 94

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While handling a price objection, the product's value must be established before the salesperson spends time discussing price.


Definitions:

Nonrelatives

Individuals who are not family members or related by blood.

Neuronal Firing

The process by which neurons send electrical signals to communicate with other neurons or muscles.

GABA

A neurotransmitter in the brain that plays a key role in regulating nerve cell activity and is involved in reducing excitability and promoting relaxation.

Classical Conditioning

A learning process that occurs when two stimuli are repeatedly paired; a response that is at first elicited by the second stimulus is eventually elicited by the first stimulus alone.

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